Until I read this
news item at
imdb.com, I had no idea about its financial and creative decline. You mean this was the channel that was responsible for (the British) Big Brother?
It's a shame. Back in '88 when I was in the UK for six months, Channel 4 was one of only four options on the TV dial; it was also the lowest budgeted and least watched, but I loved it. It always had stuff that was different and interesting. Even then it showed goofy stuff like Sumo wrestling, American Football (which, even when popular, was more like a cartoon than a sport to most Brits), and "Lost in Space", but there was precious little goofiness (as opposed to mediocre and boring) stuff on any television.
Seems to me the problem was that C4 eventually thought goofy was the way to go. The greatness of Channel 4 wasn't that it was willing to show silly stuff. It was it's willingness to do what no one else was doing. And nowadays, who doesn't do goofy?